Kanken Embroidery HQ

Marketing Small Business in 2020 By James Hanway of After August Co Marketing a small business in today's "social media" economy presents an abundance of steadily evolving challenges. New platforms and apps grow and shrink and change as quickly as most small businesses can adapt to them, and the challenge for these owners is to stay ahead of the marketing curve. For companies with vast budgets and specialized teams it is difficult to remain current. Small businesses without such resources face a decidedly more daunting endeavor - towards which they must decide how to allocate limited time and money most effectively. There is no easy way to prepare for such a decision. The only viable solution combines copious amounts of research, extensive trial and error, and an overabundance of hustle. The integration of various social media platforms has helped a lot of the repetitive side of modern marketing become more fruitful. The ability to make

THE LATEST from our  Etsy  shop!  Visit us on Etsy or  EMAIL us for questions or to create something wonderful!  We purchase brand new backpacks and hand embroider them for YOU, or you may send us your existing backpack and we will embroider it and send it back to you.  More info on our  Etsy  page!                Above: Fjallraven Kanken mini in Frost Green  - with custom hand embroidery!    Left: Fjallraven Kanken mini in Sand - Right: Fjallraven Kanken mini in Blue Ridge   Left: Fjallraven Kanken Original in Forest Green  - Right: Fjallraven Kanken in Frost Green

4.26.20 It's been a whirlwind week at the Kanken Embroidery HQ - known to the locals as After August Co.  With voluntary isolation in full effect and most of the nation  ingesting Lysol after the President's "informative" briefing, the hard working folks at  After August Co  have hunkered down in an attempt to embroider the boredom away. As the rain fell on their home/office/studio/schoolhouse for the second day in a row, James and Sarah alternated running e-learning sessions and acting as live-in bouncers for the sisters while August held a diaper rampage in the next room. This past week marked a number of new accomplishments for the preeminent Kanken-embroidery pair. They shipped out their first Kanken No. 2 to a customer (the original which Sarah embroidered to practice on she keeps as her purse - in the same dark olive color!), and received their first "international" order (a Kanken which a customer is sending from Canada to be embroidered and